Privacy Policy
Last updated: 2 November 2026
Avonside Auto ("we", "us", "our") is committed to protecting your privacy. This policy explains what personal data we collect, why, and your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Who we are
Avonside Auto Ltd, trading as Avonside Auto, of Brick Building R/O, 19 The Close, Leamington Spa, Warwickshire, CV31 2BL, United Kingdom. Contact: [email protected].
Avonside Auto Ltd is registered with the Information Commissioner's Office (ICO) as a data controller under registration number ZC213877.
What we collect
- Enquiry & contact form data: name, email address, phone number, and the content of your message, when you submit a form on this site.
- Avonside Scout requests: your name, email address, optional phone number and postcode, the car you asked us to find, and your response ("Like" or "Not for me") to each option we send you.
- Usage data: if you accept optional cookies, we may collect anonymised analytics about how you use this site (pages visited, approximate location, device type).
- Sale-related data: if you purchase a vehicle from us, we collect the additional information necessary to complete the sale (e.g. address, payment reference, driving licence details where relevant) — this is handled separately from the website and covered by the paperwork you sign at the time.
Why we use it
| Purpose | Legal basis |
|---|---|
| Responding to your enquiry | Legitimate interest / steps prior to a contract |
| Finding a car you have asked us to source, and emailing you options and updates about that request | Steps taken at your request prior to a contract |
| Completing a vehicle sale | Performance of a contract |
| Site analytics (optional cookies only) | Consent |
| Complying with legal/tax obligations | Legal obligation |
How long we keep it
Enquiry data is kept for as long as reasonably needed to respond to you, and no longer than 24 months unless you become a customer. Car-finding requests that do not lead to a purchase are deleted 12 months after they are closed, or sooner if you ask. Photos of vehicles shown to you as options are removed from this website after 6 months. Sale-related records are kept for at least 6 years to meet our accounting and consumer-protection obligations.
Who we share it with
We do not sell your data. We may share it with: our website form-processing provider (used only to deliver your message to us by email), our website host (Cloudflare, which stores car-finding requests so you can view and respond to your options online), our email delivery provider, any finance or warranty provider you choose to engage with in connection with a purchase, and regulators or authorities where we're legally required to.
Your rights
Every email we send about a car-finding request has a link at the bottom. From it you can tell us not to send offers or news, cancel your request and stop all emails, or delete your data. Deletion from our website is immediate and from our office records within one working day. Where we have bought or supplied a car for you, we must keep the sale records for six years to meet tax law; everything else is deleted. We keep a scrambled (hashed) record of an email address that has opted out, which cannot be read, only so that we do not contact it again. We do not send marketing emails unless you have asked for them or the law allows it, and every one will carry the same link.
Under UK GDPR you have the right to access, correct, delete, or restrict use of your personal data, and to data portability and to object to certain processing. To exercise any of these rights, contact [email protected]. You also have the right to complain to the Information Commissioner's Office (ICO).
Cookies
See our separate Cookie Policy for full details of the cookies this site uses.